Austin

Tesla's Largest Plant Coming To Austin

No matter what you think of Elon Musk or his famous brand, Tesla, a decision this past month on selecting Austin for the site of Tesla’s biggest production plant is a win for all Austinites, especially in these pandemic times. Tesla’s new plant is slated to bring on 5,000 new employees in the Austin area who will specialize in assembling two models for Tesla: its new pickup truck slated to be introduced next year, and a Tesla SUV that is already in production. Tesla plans to pay an average salary of $47,147, with entry-level positions starting at $35,000.

Incentive to Come to Austin

Musk was looking for a centralized location in the country for his new plant, and while other locations like Tulsa, Oklahoma, put up a good fight, the city of Austin won out due to its overall incentive package.

Tesla will build on a 2,100-acre site in Travis County near Austin and will receive more than $60 million in tax breaks from the county and a local school district over the next decade. Work on the plant, which will be over 4 million square feet, is already underway, Tesla CEO Elon Musk said.

Where Will Tesla Locate?

Tesla is building the factory on a plot of land east of the Austin-Bergstrom International Airport, next to about two miles of Texas’ Colorado river. The land is largely unused right now, although a sand and gravel mining company does operate in the center of the development.

Future site of Tesla plant in Southeast Austin

Future site of Tesla plant in Southeast Austin

The Irony

While we are happy to have this economic boost come to Austin, the irony of Tesla choosing ATX as its largest location is that currently, Tesla isn’t allowed to legally sell its vehicles in Texas. Why? Because Texas state law requires that cars can only be sold through franchised dealers, not company stores like Tesla. We will see if that law flexes over time, but for now, Texans will only be allowed to make Teslas, not buy them!

More Efficient, Easier on the Environment

While many Tesla executives were pushing for Austin as the next choice, the ultimate reason Tesla chose Austin was to cut down on its delivery timeline to customers in the Northeast. East Coast customers will no longer have to wait for a car to be transported from Tesla’s Fremont factory in Northern California, and the company will save on fuel and transport costs as well.

What do you think about Tesla coming to Austin? Let us know in the comments below!

City of Austin June Housing Report

Many have wondered in these crazy CO-VID times how their industry is going to fare. Well, I’m happy to report that the Austin housing market is still alive and well, even during a global pandemic. The Austin Board of Realtors just released their monthly report, and the results are good. We see that the median sales price is up 3% in June while the average days on the market is down by 6. This means that it is still a seller’s market in Austin, Texas. If you have a property you would like to put on the market, believe it or not, now is still a good time!

Check out these other ABOR statistics below:

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Interested in seeing what your home could be worth? Contact me below for your complimentary home evaluation!


Austin Named in the Top Five Healthiest Cities of 2020

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The results are in and Austin, we should be proud. We have stayed fit and healthy even in the midst of a global pandemic. According to the 2020 Wellness Index by MindBody, Austin was just named the fifth healthiest city in America, right behind Miami, Atlanta, San Francisco, & Denver. In fact, here is the list of the top 10 healthiest cities.

  1. Miami, FL

  2. Atlanta, GA

  3. San Francisco, CA

  4. Denver, CO

  5. Austin, TX

  6. Seattle, WA

  7. Washington D.C.

  8. Tampa, FL

  9. Minneapolis, MN

  10. Raleigh, NC

To assign these rankings, Mindbody looked at residents' overall health, behaviors, attitudes towards wellness, and the success of local wellness businesses like gyms and spas. Mindbody surveyed over 20,000 adults about their fitness and wellness in the 50 most populous US cities and analyzed health data and other data from sources including the US Census and business listing services.

According to the report, Austin residents earned their #5 spot because they work out regularly, get seven to eight hours of sleep each night, and more than half say they drink six to eight glasses of water daily. Austin also spends more of its time cultivating intellectual wellness than the average American city, with 57% of residents reporting they "regularly engage in creative and mentally stimulating activities," according to the report.

Virtual Reality is Not the Same as 360-Degree 2D Images

Let’s review the differences between a 360-degree 2D image versus virtual reality. A 360-degree video is a compilation of 2D images connected. A buyer consumes the 2D images that are put in front of them; they cannot take part in what is happening because they are limited to the photos provided. The buyers experience is always the same, as you can’t change the photo sequence, move to a different perspective (other than what is provided), or get a 3D spatial feel of the room.

Virtual Reality is an interactive experience. Buyers can walk around, explore the space and even change the space. Does your project have different finishes? The VR technology allows buyers to switch in and out finishes so they can see the difference.

In VR, buyers are also not limited to a predefined sequence as they can access every aspect and area of the property. A buyer’s decision to interact with a certain area will change their experience. Every buyer is unique; so, during the VR walk through, buyers can focus on what is important to them (i.e. spend more time in the kitchen, master bathroom, or admiring the views from the bedroom). And this is what makes VR technology so engaging and attractive to a buyer.

http://www.360homephoto.com/ Example of a 360 Degree 2D image Home Tour

http://www.360homephoto.com/ Example of a 360 Degree 2D image Home Tour

Virtual Reality tour—envision the project before it is even completed

Virtual Reality tour—envision the project before it is even completed

Why Virtual Reality Works For Real Estate

By embracing the VR transformations, a sales team or real estate professional can shorten the buying journey and help buyers and sellers navigate a purchase of a property while under construction. The main advantages to adopting VR in real estate include:

  • Accelerates The Sales Process : While 2D renderings were a technology advancement in sales tools, many buyers have trouble visualizing the property until construction is complete. With VR technology, buyers can virtually “walk-through” the non-existent property, see the finishes, and understand the spacial layout for the property. Buyers don’t need to visualize the property as the technology displays the property as if it was built.

  • Cost Effectiveness : VR will eliminate traditional marketing initiatives and provides a cost-effective solution. How many model properties were built for the sales team? What was that cost? Access to VR technology, which gives buyers a similar “walk-through” experience plus the ability to display all finish options, is a cost-effective solution. Alternatively there may not be a model home; the VR walk through would provide a cost-effective marketing solution while the property is under construction.

  • Global Reach : Customers can virtually view properties from anywhere in the world, opening up the target market. Is your target market limited to the local audience or throughout the world? Provide access to the VR walk through and anyone can virtually view the property.

  • Enhanced Customer Experience : Buyers have freedom to explore the property as they wish. Each buyer is unique and will focus on what is important to them. One buyer may focus on the kitchen while others may focus on the master bathroom, pool, library, media room, etc. Every VR walk through allows buyers to personalize their tour of the property.

  • Customer Feedback : With every buyer VR walk-through, sales team members receive key insights into the buyers behavior and preferences, allowing them to improve future interactions with that buyer.